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Toto Wolff Preparing to Divest Shareholding Pricing Mercedes Formula 1 Team at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has led Mercedes to record-breaking success in Formula 1

Mercedes team principal Toto Wolff is in final negotiations to offload part of his shareholding in the Mercedes F1 outfit.

The deal values the Mercedes team at £4.6 billion – a record for an F1 team – following McLaren were valued at £3.5 billion in a change of ownership structure last September.

The Austrian executive, who holds a 33% stake of Mercedes F1, would sell a shareholding approximately 5%.

The 53-year-old would stay on as team principal and CEO should the deal proceed.

Shareholder Breakdown

Remaining partners in the team are Mercedes-Benz and chemicals giant Ineos, who both hold one-third of the enterprise.

A Mercedes spokesperson stated: "We will be making no comment on this. The management structure of the team will remain unchanged, and all three partners are dedicated to the ongoing success of Mercedes-Benz in F1."

Valuation Increase

This arrangement would represent a substantial rise in value of the Mercedes team after Ineos Group bought its stake for £208m in 2022.

This surge demonstrates the expansion in market values of F1 teams recently due to the increasing appeal of Formula 1 globally.

This trend was evident with the box-office performance of the Formula 1 film featuring Brad Pitt, which was released last summer and has grossed over $630m (£458 million) at cinemas worldwide.

The film represents Pitt's most successful movie and the highest-earning sports film to date.

Current Performance

Mercedes are second in the constructors' championship, trailing McLaren, with three races remaining this season.

Mercedes' primary racer George Russell has won 2 of the 21 races this year and is in fourth place in the individual standings behind McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes won a unprecedented eight consecutive constructors' championships and seven drivers' titles, six won by Lewis Hamilton and one by Nico Rosberg, between 2014 and 2021.

CA
About the author

Cheyenne Anderson

Elara Vance is a data scientist and sports analytics expert with over a decade of experience in predictive modeling for betting markets.

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